2012年5月31日星期四

Burberry: next year will invest $ 316 million 1/3 for large-scale stores

Burberry on Wednesday announced that the latest filing shows, its earnings showed a growth trend. Burberry said, next year will invest up to 200 million pounds (about $ 316 million) funds, of which about one-third of the larger store, a store in London will be moved to Regent Street, Chicago, a store will reconstruction.

Burberry CEO Arend (Angela Ahrendts) said that global sales of luxury goods from major cities, Burberry is still room for growth in big cities.

She told reporters: "We feel that, compared with their peers, Burberry is indeed lack of penetration of these markets, so we will focus on the big cities. We also believe that these flagship market, how much from the overall global economic environment."

European debt crisis triggered concerns and some emerging market economic growth slowdown in the luxury market share in recent months, shock. China's rising demand for high-end luxury goods, to offset the impact of weak U.S. and European markets.

In April of this year, even the rapid growth of Burberry, quarterly sales growth has slowed. Earlier acquired high-end brand Aquascutum (Aquascutum has) this month, has filed for bankruptcy protection.

Arend said the 156-year-old Burberry are not worried about the weakening trend in Asian demand for luxury goods.

She said in a conference call: "Our brand development potential is huge, the products have never been so good as now, the major social media platforms, more consumer participation in brand interaction."

Burberry
Outlet Cartwright, Chief Financial Officer Stacey Cartwright, Burberry is not as dependent as some believe in the Far East tourist spending, "our customers in the world's major flagship market not only from Asia or China, but also to from countries such as Russia, the Middle East, India and Brazil. "

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